Woolly Boo at Crafts in Chelsea, NYC

Yes, NYC baby!!!



We did this show last Fall, if you remember. We had so much fun that we are going back!

Come and give us your support. Or come some last minute Mother's Day shopping. There will be over 80 vendors there. Or come for the free cookies I'll be giving out.

Recap: Cherry Hill, NJ Show

Those of you that have seen me between Saturday and today, or have read my Facebook page, know how much I have been raving about the show.

The weather was superb: not too warm, and not cold. The venue: inviting. The crowds: large. The food: delicious. The soundtrack: loud and rocking, just the way I like it. In addition, I've managed to set up the tent in under 2 hours, which is a new record. Also, I've met some amazing fellow crafters, and seen some good old friends. All in all, a fantastic event.

Check out the photos I took on the Flickr.

New online catalog

Try clicking here, and tell me what happens. I am very curious to see how it works and if it works. If it does, it will be magnificent.

All packed up and ready to go

We just finished loading up the car. Oh, you have to see this. I'll take a photo tomorrow of the packed car, and then all the boxes when I unpack it. You wouldn't believe what can fit in there. And you wouldn't believe all the stuff you need.

I've also baked some blue cookies for tomorrow. That should be fun. Wonder if there will be any takers. Would you eat these?

Marketing materials

I have to say, I have a whole new level of respect for the people who work in marketing. I mean, I really suck at this. I tried to create a new catalog and a brochure, and after fighting with the Photoshop till about 2 am, I gave up. I picked it up again this morning. And it has to be said, it worked better after a few hours of sleep and after reading the instructions.

Here are the results. Not bad, right?



Well, whatever the comments might be, I have to tell you, with my trial membership expiring in a few days and the number of hours it took to create this, I am not re-doing it any time soon. Phew.

Saturday is D Day!!!

Just wanted to remind you that we will be at the Cherry Hill Art Blooms Green Craft Festival this Saturday, April 24. Here are the coordinates:

Croft Farm Arts Center
100 Borton's Mill Road
Cherry Hill, NJ

If any of you happen to be in the neighborhood, it would be great to see you/meet you in person.

P.S. We'll have FREE fresh cookies, if all else fails [LOL].

Keeping up with the Joneses

Or the blog... I am awful at this. And, I am about to get worse.

I just realized that my first show of the season is next Saturday at Cherry Hill, and the next one is two weeks after that, and all the subsequent ones are 5 days apart. So, full steam ahead into making of the inventory, so I actually have something to sell.

Speak to you in December.

Just kidding.

Please VOTE!

I really hope you are doing better than me these days. The allergies are really doing a number on me - I can't do anything.

Anyway, a bit of good news and a call for action. A very good friend and an amazing person, Terry Grahl, whom you might remember as one of the organizers of the Martha Stewart event I took part in this January, is a finalist in the Pine Sol's "Make a Powerful Difference" Contest.

Terry is an interior designer who converted her design business into Enchanted Makeovers, a nonprofit organization that transforms women's shelters into places of peace and possibilities. She helps shelters become an enlightening and beautiful place to live! Her group also supplies shelters with heartfelt items, such as handmade cards, and offers consulting to folks who want to assist their local shelters.

So please vote for her wonderful non-profit organization in the link below. Out of 4,100 entries Enchanted Makeovers has been picked as one of 10 finalists to win $10,000. You can vote daily until April 21:

http://clorox.promo.eprize.com/pinesolessaycontest/

All the stuff that makes you sneeze

Apparently, the list is very long this weekend. And, if I am not sneezing, then I'm rubbing my eyes. Not fun... And, now, of course, I can't sleep because of all of that. Great.

A Plug

I don't normally do this, because I don't want people to think I am getting paid. Or that anything mentioned on this blog makes us any money. I wish!

Anyway, I got Mike Michalowicz's book The Toilet Paper Entrepreneur as part of the goodbye gift from Martha Stewart event in January (you can read about it here). It languished on my bedside table for a few weeks or so. Then Mike contacted me for comments. Of course, I said I'll get right on it.


Fast forward to the last week of March and our vacation. On the last day, having graciously gotten a half day off by my husband and kids, I started reading it. I gulped the first two chapters, and laughed the whole way through them. Then we got back home, and the book got buried under a mountain of mail. Well, I finally dug it up last night and finished the damn thing. One word - awesome!

I am a great believer in NOT having a business plan, if not for any other reason then because I simply don' have time to write it. Mike doesn't like them either. Yeah!

Ultimately, what the book and Mike do is kick your behind and make you do what you always wanted to do - a real life inspiration. So, thanks Mike! The glass is half full today!

Something to think about...

I know, it's 80 degrees outside. Who in their right mind wants to think about comforters and sleep sacks? I mean, the winter is finally OVER.

So, don't. How about thinking of pillows and mattress pads? Hah, you say!?

Well, let me tell you a story:

You know how you put your kid down for a nap, and 45 minutes later they woke up, drenched in sweat and completely uncomfortable and cranky? With Woolly Boo pillows and mattress pads, these occurrences are reduced to a minimum. Why? Glad you asked.

Reason #1
Wool is a natural material, and as such it BREATHES. So, the air is circulating around your child, keeping it cooler. And the contact with the clammy, hot plastic of the mattress is diminished.

Reason #2
Wool absorbs up to 40% (according to some researchers) of its weight in moisture. So, if your child does sweat, it is absorbed into the pillow and the mattress pad, and you guessed it, the child is feeling cooler.

But, don't take my word for it. Read this testimonial:

"This mattress pad was so worth the investment - since the first night my 11 months-old daughter slept on it, she stopped sweating at night. This has been almost a week and our baby sleeps much more peaceful (might be a phase, but definitely not wet or damp hair anymore) and I feel really good about her sleeping on such healthy bedding. Thank you Selma - excellent quality, all pre-washed and not oozing any chemicals - will recommend your products to all moms who want their kids to sleep chemical free!" I.O., New Jersey

So, what do you think?

Happy Easter!

Here's the loot.


Well, at least some of it.

Happy April Fool's Day!

I have no jokes today. I mean, if I tell you I decided to shut down this operation, how many of you would be really upset? If I said I was picked up by Bergdorf Goodman, would you believe me? I didn't think so.